Its name comes from the Ilocano term lawag, which translates to light or brightness, symbolizing the city’s sunny disposition and clear blue skies.
Established in 1580, Laoag has evolved from a Spanish colonial outpost into the political, commercial, and industrial center of Ilocos Norte. It was officially designated as a city on June 19, 1965, and currently serves as the provincial capital.
The city is home to Laoag International Airport, a key gateway for both domestic and international travelers. Flights connect Laoag to various destinations including Manila, Batanes, Hong Kong, and Hawaii, positioning it as a strategic point in the North Luzon tourism hub.
Laoag offers a blend of heritage sites and natural wonders, including the Museo Ilocos Norte, which provides a glimpse into Ilocano culture and history; the Sinking Bell Tower, a centuries-old structure gradually sinking into the ground; the La Paz Sand Dunes, a desert-like landscape offering thrilling 4x4 rides and sandboarding perfect for adventure seekers; and St. William Cathedral, a testament to Spanish-era architectural beauty.
The city serves as a central base for exploring other attractions in Ilocos Norte and the surrounding region, including the Cape Bojeador lighthouse in Burgos, the windmills of Bangui, the Kapurpurawan Rock Formation, the beautiful beaches of Pagudpud, and the picturesque Patapat viaduct connecting the province to the Cagayan Valley.
Local specialties worth looking into include traditional food products like bagnet (crispy pork belly), longganisa (sausage), and sukang iloko (native vinegar), along with local crafts like inabel (handwoven fabric).
